Hi, I’m Erica D. Roth, and I’m thrilled to be part of Bygge Bo Baby Store, Ireland’s premier destination for everything baby-related. With a passion for creating joyful experiences for families, I’ve dedicated my career to ensuring our customers find the best products for their little ones, whether shopping in-store or online.

My journey in the baby retail industry began with a deep love for nurturing and supporting new parents. At Bygge Bo, I focus on curating a selection of high-quality, safe, and stylish baby essentials that make parenting a little easier and a lot more fun. From the latest in baby gear to thoughtful gifts, my goal is to help you find exactly what you need for your growing family.

When I’m not at the store, you can find me exploring the beautiful Irish countryside, indulging in a good book, or spending quality time with my own family. I’m excited to connect with you and assist you on your parenting journey!